Juan Antonio Pavón Losada
Senior R&D Consultant and Expert in Communication and Dissemination of European projects
Public policy, innovation, and strategic communication specialist with more than 14 years of experience in European R&D&I projects, public affairs, and science communication. His work focuses on transforming complex regulatory, scientific, and technological knowledge into clear strategic narratives that support informed decision-making, innovation uptake, and societal impact.
He currently coordinates the Communication, Dissemination, and Exploitation (CDE) Department at Kveloce, leading communication and impact activities in several Horizon Europe projects. Throughout his career, he has contributed to European initiatives with aggregated budgets exceeding €80 million in areas such as artificial intelligence, robotics, Industry 4.0, digital transformation, health, environment, and advanced materials.
Juan holds a degree in Labor Relations from the University of Seville, a Master’s in European Public Affairs from Maastricht University, a Master’s in Political and Institutional Communication from Pompeu Fabra University, and a Master’s in Communication and Culture Research from the University of Seville. He is currently pursuing a PhD on EU media policy and pluralism evaluation tools while collaborating with the GITTCUS research group at the University of Seville.
He has authored publications and policy analyses on AI, labor, migration, digital economy, and innovation policy, and has contributed to media outlets including El País and elDiario.es.
- Fundación Alternativas (2020, 1 de julio). La ruta de la seda digital: oportunidades y amenazas en las relaciones UE‑China (Publicación n.º 246/2020). ISSN 1989‑2845. Recuperado de https://fundacionalternativas.org/wp-content/uploads/2022/07/2cb242ffa7b0273fe070524e1579979a.pdf
- Fundación Alternativas & Friedrich‑Ebert‑Stiftung. (2019, 9 de abril). The state of the European Union 2019: The European Parliament ahead of a pivotal election (VIII Informe sobre el estado de la Unión Europea 2019; English version) (ISBN 978-84-948895-0-9). Recuperado de https://madrid.fes.de/fileadmin/user_upload/images/publicaciones/Estado_UE_2019.pdf
- Méndez, C., & Pavón Losada, J. A. (2017). Bases para un consenso en política de defensa en España: El nivel de gasto (Documento de trabajo / OPEX, nº 88). Fundación Alternativas. ISBN 978‑84‑15860‑78‑5. Recuperado de https://fundacionalternativas.org/wp-content/uploads/2022/07/a490a8e03e6d641db19fd76ae256a1c5.pdf
- Pavón Losada, J. A. (2016, 14 de marzo). Europe’s migration crisis: threats to Schengen (OPEX Memorandum nº 204/2016). Fundación Alternativas. ISSN 2341‑1082. Recuperado de https://fundacionalternativas.org/wp-content/uploads/2022/07/769d01b154a86ed59704c3e2b1a7b1b5.pdf
- Pavón Losada, J. A. (2015, 21 de septiembre). Crisis de refugiados: Europa debe actuar ya (OPEX Memorandum nº 38/2015). Fundación Alternativas. ISSN 2341‑1082. Recuperado de https://fundacionalternativas.org/publicaciones/crisis-de-refugiados-europa-debe-actuar-ya/
- Pavón Losada, J. A. (2015, 1 de julio). The European Union on asylum and immigration: more responsibility, more ambition (OPEX Memorandum nº 196/2015; English version). Fundación Alternativas. ISSN 1989‑2845. Recuperado de https://fundacionalternativas.org/publicaciones/la-union-europea-ante-el-asilo-y-la-inmigracion-mas-compromiso-y-mas-ambicion/
- Pavón Losada, J. A. (2015, abril). Digital single market, SMEs and the Juncker’s investment plan for Europe (OPEX Memorandum nº 193/2015). Fundación Alternativas. ISSN 1989‑2845. Recuperado de https://fundacionalternativas.org/publicaciones/digital-single-market-smes-and-the-juncker-investment-plan/
- Navarro Ruiz, J. M., & Pavón Losada, J. A. (2015, enero). European climate and energy policy: the challenges ahead (Nota de prospectiva nº 34/2015). Fundación Alternativas. ISSN 2341‑1082. Recuperado de https://fundacionalternativas.org/publicaciones/european-climate-and-energy-policy-the-challenges-ahead/
- Pavón Losada, J. A. (2014, 11 de diciembre). European Parliament and the TTIP: final stage of the EU–US negotiations (OPEX Memorandum nº 190/2014). Fundación Alternativas. Recuperado de https://fundacionalternativas.org/publicaciones/european-parliament-and-the-ttip-final-stage-of-the-eu-us-negotiations/
- Pavón Losada, J. A. (2014, 14 de noviembre). Trabajo forzoso en la UE: cómo cambiarlo (OPEX Memorandum). Fundación Alternativas. ISSN 2341‑1082. Recuperado de https://fundacionalternativas.org/publicaciones/trabajo-forzoso-en-la-ue-como-cambiarlo/
- Pavón Losada, J. A. (2014, 12 de junio). EU migration policy prospects for 2014 – EP election aftermath (OPEX Memorandum nº 26/2014). Fundación Alternativas. ISSN 2341‑1082. Recuperado de https://fundacionalternativas.org/publicaciones/eu-migration-policy-prospects-for-2014-ep-election-aftermath/
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Pavón Losada, J. A., Ferrando, M., Moncada, V., Operato, L., Gomes, L., Rosenow, P., & Hamd, W. (2025). Food packaging business models as drivers for sustainability in the food packaging industry. Frontiers in Sustainable Food Systems, 9. https://doi.org/10.3389/fsufs.2025.1563904
